16 months ago I wrote the first “Moving FaaSt” TechScape outlining the oft forgotten role of “finance” within a larger business. This had come on the heels of Visa’s purchase of Plaid for $5.3B, and Chime’s $500M round fundraise. The thesis at the time was that “fintech” was getting all the attention while a more valuable, secondary revolution was happening behind the scenes — in software, at both the application and software layer.

16 months later, Plaid is not owned by Visa but is valued at $13.4B, and Chime has hit a $25B valuation. The fintech revolution continues, fast…

As venture capitalists, we seek to invest in companies we believe can exponentially accelerate innovation. In my own career, I have seen several of these step changes in innovation — the democratization of mobile, the power of compute, and more recently, the rise of the developer. All three of these fundamental technology shifts gave birth to dozens of unicorns and will continue to evolve and shape the future of technology. But what really gets me excited is when a technological shift is right at the precipice — where it’s still not fully formed and may require you to still squint…

Announcing CRV’s Investment in Figure

Software has introduced efficiency to many aspects of our day-to-day lives. Everything from applying to a job, signing up for an interview, and communicating with your employees — it’s all 10x better than it was decades ago.

Except for compensation.

For employees who are trying to evaluate an offer, there’s a lot of sleuthing involved. Is my salary fair? How does this role compare with others in the ecosystem? What will this equity be worth at the current valuation of the company? What if I leave the company in two years? The process is inefficient and frustrating.

How we are…

Announcing CRV’s Investment in Storyboard

Now that we’re just two weeks away from the end of 2020 — the infamous pandemic year — it’s worth reflecting back on the myriad ways our lifestyles have changed — perhaps permanently. More online workout classes, more cooking, more virtual visits, more screen time, more video conferences, and… way more podcasts. Our collective voracious appetite for podcasts is why I’m excited about CRV’s $4.5 million investment in Storyboard.


Visa’s purchase of Plaid for $5.3B, Paypal’s purchase of Honey for $4B and Chime’s recent $500M round are all examples of “fintech’s” renaissance in the last 5 years. But behind all the shiny fintech value generation— there was a secondary revolution happening to the finance role within a business. This space is “fintech” too, but of a different kind. I like to call it Finance-as-a-Service — a subsector of SaaS that is proving to be equally if not more valuable in the long run.

Why Now?

In years past, the finance function within a company was a limited role…

You’re a SaaS company and everyone thinks you’re protected against the crisis. Your product isn’t sold on store shelves and therefore you have nothing to worry about?


A lot of VCs in the ecosystem (myself included) have been touting COVID advice to founders — you need to sit on cash, you need to conserve at least 18–24 months of runway. It is all true — cash conservation is important but it is harder to do in practice when you’re a founder and you have no idea where to begin.

I’m not a founder in the middle of this crisis…

For a founder, fundraising can be an overwhelming process. Fortunately, there are a few things you can do to make it less time-consuming and more successful. Putting together a strong pitch deck that tells your story, introduces your team and company, and showcases the value of what you offer is one of them.

Not sure where to start when it comes to telling a compelling and interesting story? Here are five tips for creating a thoughtful and engaging pitch deck you’ll be confident to present to any investor.

1. Pitching begins before the actual presentation

Founders wait too long to…

Over the last few months, I’ve been spending time learning about software built for the “product persona.” When I started digging into the space — it appeared incredibly saturated. If you heard the phrase, “product management software”, you would often think of solutions like Asana, Wrike, Basecamp, Trello, or Jira.

But which of these tools, if any, are the “system of record” for the product team?

Sales teams have Salesforce, Customer Support teams have Intercom and Zendesk, HR teams have Workday, and Finance teams have Netsuite or Intacct. Most would assume product teams operate largely in Jira — Atlassian’s infamous

When I first started in venture almost 7 years ago (ouch, time flies!), I was fresh out of a startup job and had no real brand in VC. As a result, I took to blogging in order to think through new investment roadmaps, used my website to reach out to entrepreneurs, or used my blog to think out loud about the current market. …

Anna Khan

GP @CRV, Alum @HarvardHBS @Stanford. I like a bagel with attitude.

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